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Digital Darwinism : Seven breakthrough business strategies for surviving in the cutthroat web economy

Evan Schwartz

overzicht

A follow up to "Webonomics", this text looks at the rapid changes in the web ecconomy over the last couple of years and provides the reader with a sophisticated set of tools to help create, expand or enhance his/her business. Evan Schwartz also explores companies that have so successfully exploited the new rules of the web economy that their entire business or most of their profits are web-based.
 9780140286847 /  Penguin /  1999 /  1st editie /  230p. /  pb / 

Digital Darwinism : Seven breakthrough business strategies for surviving in the cutthroat web economy

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A follow up to "Webonomics", this text looks at the rapid changes in the web ecconomy over the last couple of years and provides the reader with a sophisticated set of tools to help create, expand or enhance his/her business. Evan Schwartz also explores companies that have so successfully exploited the new rules of the web economy that their entire business or most of their profits are web-based.