FT Guide to Business Training

Tom Bird - Jeremy Cassell

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The Financial Times Guide to Business Training shows you how to develop, design and deliver outstanding business training. Written by two of the UK’s leading business trainers and based on extensive research into what the best trainers say and do, this book:
 9780273772972 /  Pearson /  2013 /  1ste editie /  296p. /  pb / 

FT Guide to Business Training

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Everything you need to know to become a first class business trainer, from working out how people learn, to finding out if you can be a trainer, through to showing you the tools and models that will allow you to be a successful educator and teacher.

The Financial Times Guide to Business Training shows you how to develop, design and deliver outstanding business training.

Written by two of the UK’s leading business trainers and based on extensive research into what the best trainers say and do, this book:

· Is a single reference for anyone involved in business training whether you are newly qualified or experienced, a freelance trainer or already embedded in learning and development departments

· Provides a comprehensive resource of ideas, tools and approaches

· Will help you improve the quality of all aspects of your training needs, including analysis, planning and delivery

· Reveals the secrets of outstanding business training so that you can improve your reputation and results

· Answers commonly asked questions

· Offers support on your training journey via www.ftguidetobusinesstraining.com

About the authors :

Jeremy Cassell has worked as a freelance trainer for 12 years. Before that he was National Training Manager for L’Oreal and National Sales Training Manager for Walker’s, part of Pepsi. Before entering the business world, he gained experience in teaching English and history. He has worked as a TEFL teacher and is an NLP Master Practitioner and trainer.

 Tom Bird. Tom’s business career stretches over 20 years and spans sales and sales management as well as personal development and performance improvement. He is a director of RTP and has been involved professionally in developing people to realise more of their potential since 2000. To supplement his business experience Tom qualified as a Master Practitioner of NLP (the study of modelling success) and achieved a Post Graduate Diploma in Coaching and Development.